This Week · Logistics & Supply Chain

Apple Builds AI as Its Moat: The Golden Gate Strategy

Apple's AI strategy focuses on context rather than the best model. This creates a lock-in that CIOs must now evaluate strategically.

Bernhard Liebl 5 min June 9, 2026
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Silvia Hänig
Voice in Focus

Silvia Hänig

Founder, iKOM Strategische Kommunikation

Silvia Hänig ist Unternehmerin, Kommunikations-Strategin, Investorin und Autorin. Als Gründerin von iKOM Strategische Kommunikation begleitet sie seit über 20 Jahren Unternehmen, Organisationen und NGOs dabei, Kommunikation und People Management in…

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