Biografie

Eva Mickler ist Online-Marketing-Expertin und beraet KMU in den Bereichen Produktvermarktung, Lead-Generierung und digitale Kommunikation. Bei Digital Chiefs teilt sie Einblicke zu digitaler Strategie, GEO/SEO-Transformation und Marketing-Leadership. Schwerpunkte: Online Marketing, Digitale Strategie, Markenpositionierung, Lead-Generierung.

TOPICS

New Work & Leadership
Cyber Security
AI & Data

Eva Mickler

Alle Beiträge von Eva Mickler

28.07.2026

Washington decides which AI is allowed to run here

Eva Mickler

In just eight days, Washington has shifted the dispute over Chinese AI models from analysis to the executive ...

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21.07.2026

Kimi pauses subscriptions: 7 checks for AI capex

Eva Mickler

Moonshot has paused new subscriptions for Kimi K3 because the GPUs hit capacity limits. This is not a ...

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20.07.2026

When the Cloud Is the Wrong Choice

Eva Mickler

For shop and CRM, the cloud remains the default. In production, energy, logistics and trade, latency, ...

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13.07.2026

Sovereign AI: Responsibility Stays In-House

Eva Mickler

Who brings an AI model into productive operation bears responsibility for its behavior, risks, and maintenance. ...

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01.07.2026

The Chief AI Officer is here. The problem remains.

Eva Mickler

76 percent of corporations now have a Chief AI Officer-up from just over a quarter a year ago. The role ...

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26.06.2026

IT Budget 2026: The End of the 70/30 Rule

Eva Mickler

70 percent for operations, 30 percent for innovation: many IT budgets still hinge on this rule of thumb. ...

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25.06.2026

The AI writes the code. Who is liable for it?

Eva Mickler

By 2026, artificial intelligence will be writing an ever-growing slice of corporate code-industry surveys ...

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20.06.2026

Digitalization as a CIO Matter: The Costly DACH Reflex

Eva Mickler

During the board meeting, implementing AI seems to naturally fall under IT. This is how responsibility ...

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17.06.2026

Geopolitics Meets the Data Center Roadmap: What CIOs Must Secure Now

Eva Mickler

Two seemingly unrelated developments are now converging on the same blueprint: the escalation in the ...

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17.06.2026

Records Management as a CIO Topic: Why Governance Ownership is Needed

Eva Mickler

In most companies, no one has ever answered the question of who actually owns the responsibility for ...

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